13 June 2018
- Edition and year First, 2018-2019 academic year
- Coordinator Georgina Curto
- Tutors Salvador Huertas (Strategy and communication), Petz Sholtus (eco-design), Lluc Coma (architecture and sustainability), Pau Ortínez (Engineering, sustainability and activism), Georgina Curto (entrepreneurship).
- Dates 15 October 2018 to 28 February 2019
- Timetable Monday and Wednesday from 6 pm to 9 pm (on-site group sessions at the Roca Gallery) / Thursday from 6 pm to 9 pm (tutorials at EINA)
- Time 102 hours on-site group sessions and 10 tutorials per project.
- Language Spanish, Catalan and English
- Places Minimum 10 - maximum 25
- Price 2,700 euros (20% discount for former students. 10% discount on enrolment before July 2018)
- Location Roca Barcelona Gallery, EINA, other locations in the city of Barcelona where innovative water management-related projects are being conducted.
- Pre-enrolment Open until September 2018.
The Challenge is an innovation accelerator for postgraduates, of 5 months’ duration, in which participants propose solutions to a real problem, posed by leading agents in innovation, with expert entrepreneurs in the field.
This is immersion training, which is part of the educational method of learning by doing and is carried out in different locations where innovation projects are being conducted so that students are in contact with professionals in the field and the related users.
In this first edition, the subject of work will focus on proposing solutions for the best use of water, a basic, scarce and prized asset both worldwide and in our country. It is a challenge posed jointly with the Design Department of the Roca company and the WeAreWater Foundation, which is to be undertaken from the social, eco-design and sustainability, engineering, communication and entrepreneurship perspectives.
ProgrammeTo offer proposals, participants will use methodology based on Design Thinking, mentored by entrepreneurs who specialise in social water management, eco-design, communication and entrepreneurship. The learning process will consist of:
- Introduction to the challenge and analysis of the existing solutions.
- Identifying needs. Immersion in current sustainable design and architecture projects, such as the co-housing projects being conducted in Barcelona.
- Inventing. Selection of one of the solutions and creation of a prototype.
- Implementing. Defining a new business model to bring about the solution.
- Communicating. Public presentation of the idea to a panel of experts and possible investors. The learning sessions will be organised for the support and mentoring of the projects led by the participants themselves and will be organised in:
- Mentoring sessions. Given by the specialist entrepreneurs, which will act as project tutors.
- Inspiration sessions. Based on talks given by specialists in ecology, architecture, urban planning, anthropology and sociology.
- Workshop sessions. Where participants will be helped to create the prototypes of the projects in the appropriate physical or digital format.
- Tutorial sessions. Each project will have 10 sessions with specialist tutors in eco-design, architecture, engineering, activism, communication and business.
- Provide tools to understand how our projects will relate to the environment. Ensure that the project is not only economically effective and ecologically sustainable, but also socially useful.
- Acquire knowledge of the water cycle to be able to propose solutions to the economic, ecological and social challenges involved in water management in a Mediterranean country and a context of climate change.
- Develop project tools from a sustainable perspective (society, economy and environment), following methodologies and principles based on eco-design and analysis of the water cycle, taking into account that eco-design in itself does not exist, only good design.
- On the basis of a focus based on ecosystems and biology, research will be conducted into examples, solutions, strategies and good practices of ecological design. Base the / project / business / life on the "Triple Bottom Line": people, planet and profit.
- Identify each student's values, strengths and internal motivations with a view to starting and developing the project, applying professional ethics based on aesthetic and environmental sensitivity.
- Start up a project with limited material resources, using our intangible resources, such as a network of contacts or specialist knowledge.
- Generate circular business models, placing the focus on the greater wellbeing of the participants and users and on the ecological footprint.
- Develop the skill of proposing: lateral and disruptive thinking for problem-solving through non-conventional strategies.
- Focus on managing time and human resources. Urgency as a driving force of creativity. From the need for the definition of roles to fracture through the hybridisation of disciplines.
- Expand expressive skills through the use of graphic resources: letter, composition, hierarchy, image, print v digital format.
- Display the possibilities of the interactive world for solving projects. Home automation, non-tactile interaction, mapping, et al.
Who it's forDesigned specifically for postgraduates in any discipline (including design, business administration, engineering, architecture, communication or sociology), or fourth-year students with just the Final Degree Project pending.
AdmissionCandidates have to pass a selection process and meet the academic and administrative requirements. To apply for a place, send us your academic record, a letter of motivation and your CV here To be able to enrol on the course, you will first need a university identification number (NIU/NIA) and a password. If you are not an EINA student, you can obtain them here. We will complete verification of the documentation in about 10 days. After that, you will receive an email telling you how to make the payment to reserve your place and how to complete your enrolment.
- Email: firstname.lastname@example.org
- Telephone: +34 93 203 09 23